Some memories don't fade away the way they should. They persist in their sharpness and intrusiveness and are felt years or even decades after the event itself. One of the most popular mental health search queries in Canada is "what is EMDR therapy," and for good reason. Eye Movement Desensitization and Reprocessing Therapy (EMDR) is a structured, evidence-based psychotherapy that allows the brain to complete processing of traumatic and distressing memories that have become "stuck."
There are over 30 published randomised controlled trials supporting it, and Health Canada, the American Psychological Association, and the World Health Organization recommend it as a first-line treatment for PTSD. A 2024 meta-analysis revealed that EMDR therapy was as effective as other leading trauma therapies, such as Cognitive Processing Therapy and Prolonged Exposure. This guide describes what it is, who it serves, what is involved during sessions, and how to find it in Ontario.
How EMDR Therapy Was Developed
Dr. Francine Shapiro discovered the core mechanism of EMDR accidentally in 1987. While walking in a park, she noticed that moving her eyes rapidly back and forth seemed to reduce the distress she felt when thinking about troubling thoughts. She began researching the effect systematically and published her first controlled study in 1989, showing significant PTSD symptom reduction in trauma survivors.
What began as a controversial idea in a field sceptical of rapid treatment approaches has since become one of the most studied psychotherapies in the world. In 2015, EMDR therapy was formally classified as an evidence-based treatment on the US National Registry for Evidence-based Programs and Practices, and in 2025, the APA elevated EMDR to a stronger evidence classification in its updated Clinical Practice Guidelines for PTSD.
How EMDR Works in the Brain
When something traumatic happens, the brain sometimes fails to process the experience fully. The memory becomes stored in a raw, unprocessed form, complete with the original images, emotions, physical sensations, and negative beliefs attached to it. Any reminder of the event can then trigger that stored material as though the experience is happening again right now.
EMDR uses bilateral stimulation, most commonly guided eye movements but also alternating taps or auditory tones, to engage both hemispheres of the brain while the client holds the distressing memory in mind. Researchers believe this mimics the natural memory consolidation process that occurs during REM sleep, allowing the brain to reprocess and integrate the stuck memory into normal autobiographical storage. Once reprocessed, the memory loses its emotional charge. It can be recalled without triggering the same distress, avoidance, or physical reaction it previously caused.
The Eight Phases of EMDR
EMDR follows a structured eight-phase protocol that all trained therapists are required to complete. Understanding the phases removes much of the uncertainty that causes people to hesitate.
| Phase | Name | What Happens |
|---|---|---|
| 1 | History Taking | The therapist gathers background, identifies target memories, and assesses readiness |
| 2 | Preparation | Client learns coping and stabilisation skills; a safe therapeutic alliance is built |
| 3 | Assessment | Target memory is identified with associated images, beliefs, and body sensations |
| 4 | Desensitisation | Bilateral stimulation begins; memory is reprocessed until distress reaches zero |
| 5 | Installation | Positive beliefs are strengthened and paired with the now-processed memory |
| 6 | Body Scan | The therapist checks for residual physical tension related to the target memory |
| 7 | Closure | Session is closed safely; client leaves with tools to manage between sessions |
| 8 | Reevaluation | The next session begins by reviewing progress and determining the next targets |
Not every phase occurs in a single session. The pace is set by the client's readiness and the complexity of the material being processed.
What Conditions Does EMDR Treat
EMDR was originally developed for PTSD, where it consistently produces strong outcomes. Research from 2024 found that 53% of PTSD participants experienced clinically meaningful symptom reduction after 24 weeks of EMDR treatment, and studies show a 77 to 90% success rate across PTSD presentations.
Its application has since expanded considerably. A 2021 review of 90 studies found meaningful EMDR benefits across anxiety, overcoming depression, obsessive-compulsive disorder, chronic pain, addiction, and phobias. A 2025 study published via Harvard Health also found promising results for personality disorders, particularly those rooted in early trauma. For Ontario clients, this means EMDR is a clinically supported option for a much wider range of presenting concerns than its trauma-focused origins might suggest.
What an EMDR Session Feels Like
Many people expect EMDR to feel dramatic or emotionally overwhelming. Most find it the opposite. Sessions typically run 60 to 90 minutes. The early portion is spent checking in and identifying what to work on. The reprocessing portion involves holding a specific memory in mind while following the therapist's guided movements or listening to alternating tones, usually in short sets of 20 to 40 seconds.
Between each set, the therapist asks a simple question such as "What are you noticing now?" The client briefly reports whatever arises, whether that is an image, emotion, thought, or body sensation, and another set begins. Many people are surprised to find they do not need to describe their trauma in narrative detail. The brain processes the material largely through its own associations, not through telling the story.
How EMDR Differs from Talk Therapy
Traditional talk therapy works primarily through insight and verbal processing. The client speaks about their experiences, and the therapist helps them understand patterns, reframe thoughts, or develop coping strategies. For many presenting concerns, this approach is highly effective.
Where EMDR differs is in its direct engagement with how a memory is stored neurologically, rather than only how a person thinks about it. Clients with trauma histories often find that they understand intellectually why something affects them but cannot shift the emotional and physical response through insight alone. EMDR addresses that gap. It works at the level of the stored memory itself, which is why change can occur without extensive verbal disclosure and often in fewer sessions than traditional approaches require.
Getting EMDR Therapy in Ontario
EMDR therapy in Ontario is available through registered psychotherapists, registered social workers, psychologists, and psychiatrists who have completed EMDRIA-accredited training. The EMDR International Association's foundational training involves approximately 50 hours of instruction and supervised practice. Therapists who have completed this training are listed on the EMDRIA directory.
OHIP does not cover psychotherapy in Ontario, but many extended health benefit plans do provide coverage for sessions with registered providers. Virtual EMDR is also well-supported by research, with telehealth-delivered sessions showing comparable outcomes to in-person delivery when the therapist has specific experience with remote protocol adaptations. At Healing Meadows Counselling, our clinicians are trained in EMDR and offer both in-person and virtual sessions across Ontario.
Conclusion
What is EMDR therapy? Answered simply: it is a structured, brain-based approach that helps people finish processing memories that have been stuck for months, years, or even decades. It does not require revisiting trauma in extensive verbal detail, works across a wide range of presenting concerns, and has one of the strongest evidence bases of any psychotherapy practised today. At Healing Meadows Counselling, EMDR is offered as part of an evidence-based approach to helping individuals process trauma, reduce emotional distress, and move forward with greater confidence and resilience.
FAQ
Frequently Asked Questions
EMDR therapy was developed for PTSD and is now used for anxiety, depression, phobias, addiction, chronic pain, and personality disorders rooted in trauma. It is recommended as a first-line treatment by the World Health Organization and the American Psychological Association.
